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García & Bodán strengthens its presence in Central America by incorporating Edna López Toledo as a Partner and Director of the Intellectual Property practice area in its El Salvador office.

Prior to joining the law firm, Edna López served as a Partner and Country Manager of a well-known regional firm and has over 15 years of experience in intellectual property. In her practice, she has advised on the authorization of trademarks for their use and registration; and in the management of administrative litigation before the Intellectual Property authorities of El Salvador. Her practice also extends to combating trademark counterfeiting, copyright, and patent rights.

She is a leading figure in intellectual property in El Salvador and is recognized as such both nationally and internationally.

“Our Partner Julio Vargas will continue as the Regional Director of the Intellectual Property practice area at García & Bodán and now as Managing Partner of the San José, Costa Rica office, will begin to get more involved in the corporate and transactional matters of the firm,” stated Terencio García, Regional Managing Partner of the firm.

According to Terencio García, “Edna comes to occupy the position previously held by Julio in El Salvador. What’s interesting about Edna is that she is a person with vast experience in the field of intellectual property, extremely well-known nationally and internationally for her expertise, participating in the Boards of Directors of various national and international intellectual property organizations, and is the current president of the Salvadoran Intellectual Property Association (ASPI). She is an extremely hardworking, disciplined, persevering, ethical, and honest person who will significantly strengthen the El Salvador team. The presence of Edna does not mean that Julio’s departure goes unnoticed, that’s not true. Julio left a legacy, an extremely important mark of intellectual property in the country, internationally and in García & Bodán. But without a doubt, Edna from another perspective comes to bring a very important impetus, that is, from a technical point of view, the clientele will not feel the difference, at all.”

“Our vision for the future of the intellectual property practice area at our firm is to continue growing, there is still an important margin, we have always tried to be a bit ahead, understand and prepare ourselves to be able to guide our clients in matters related to intellectual property; that is, not just focusing on the procedural aspects of intellectual property, but providing true value-added advice. Edna’s arrival complements our efforts of the past years and comes to enhance our growth in terms of clients and service diversification; she is a person with extensive experience in the field, very recognized in the environment, with a successful professional career and personal values that align with our firm and allow her incorporation,” emphasized Julio Vargas.

“I was attracted to join García & Bodán to start this new stage in my career, as it is a firm widely recognized for its significant growth in the region and its consolidated prestige. Additionally, I have the privilege of personally knowing several of the Partners at the office in El Salvador, whose professional ethics and human warmth are highly valuable to me. It is essential for me to work in an environment where I share the same vision, values, and human quality as my colleagues. The work environment is extremely important, and at García & Bodán I have perceived and am now experiencing an excellent work environment; this is fundamental to foster proactivity and give our best,” highlighted Edna López.

Edna López’s goal as a Partner and Director of the Intellectual Property practice area in the El Salvador office is to promote a culture of collaborative work where everyone supports each other. She is committed to fostering the use of technological tools to improve service to clients which will allow the team to be more proactive and productive, and in turn, will highlight the Intellectual Property practice of García & Bodán both locally and regionally.

This is one more of the significant changes that the firm has strategically made to strengthen its operations in the region, adding to those previously announced by the firm.